Monthly Archives: June 2018

5 Misinterpretations of Outsourcing Mortgage Loan Processing

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Have you always thought that outsourcing mortgage loan processing is a bad choice? If yes, read this blog entry to find out the five common misinterpretations that mortgage companies have when it comes to outsourcing.

A mortgage loan has just been approved. Now the real work begins. The long and hard task of performing all the functions required to service the loan. If you are currently servicing mortgage functions in-house, you must know that there are huge benefits that comes with outsourcing responsibilities to a third party. Lower cost, robust technology and assistance with compliance are just few of the benefits. Why then are there only a few mortgage companies who are outsourcing? This is because of the common misinterpretations surrounding outsourcing mortgage loan processing.

Let us explore five of the biggest misinterpretations that surround the outsourcing of mortgage loan processing.

  1. The credit union has the same per-loan cost to service in-house as with an outsourcing service provider

    Very often, when mortgage loan processing is done in-house, companies fail to include several variable and fixed cost like licensing fees, office supplies, postage, training cost and staff salaries to name a few. All of these costs are customary when servicing a mortgage. Other costs include costs that stem from servicing mistakes like compensatory fees. When true comparisons are made, the findings clearly reveal the substantial savings that can be gained by choosing to outsource.

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3 Big Reasons to Outsource Medical Transcription

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Are you spending unnecessary time, effort and cost on building up an internal transcription team? Read this blog post to find out why your hospital should outsource medical transcription.

Whether you are a licensed physician or a hospital executive, outsourcing medical transcription can be the best decision you take this year. Instead of spending unnecessary time on building an internal transcription system, your practice or hospital can invest on outsourcing. From voice to text needs, a team of professional transcriptionists can carry out your medical transcription in a cost-effective and timely fashion.

Is your healthcare facility considering whether to make the switch towards outsourcing? Are you still feeling unsure if you are making the best decision? Read more to find out three of the biggest reasons why you must outsource medical transcription.

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Why Your Enterprise Should Use Cinemagraphs?

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Do you only use GIFs in your advertisements? It’s time to move ahead and start using cinemagraphs instead. Cinemagraphs can improve your click rate and keep your users engaged for longer. Read this blog post to find out more about cinemagraphs.

Are you aware of an asset that is very effective, yet not widely adopted? It is the cinemagraph. Invented in 2011 by Jamie Beck and Kevin Burg, these digital images, feature subtle movements, while mostly being still. Did you know that your creative team can also use cinemagraphs? Yes, it’s true. Movement in an image does have magic in marketing. Research has shown a drastic increase in user engagement when using animated GIFs or cinemagraphs

Benefits of using cinemagraphs

Organizations have recorded a higher transaction-to-click rate when using cinemagraphs. Cinemagaphs are well suited for enterpises who want to advertise on social media platforms like Facebook, Twitter and Instagram. Research has shown that there was a steep 110% increase in user engagement when using cinemagraphs over still images. Apart from an increase in the click through rate, cinemagraphs have also acquired more likes, shares and comments. All of this leads to better conversions.

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4 Statistics that Prove the Value of Outsourcing Content Writing

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Do you want to know why your enterprise should outsource content writing? Here are 4 statistics from recent research that prove the point.

As your enterprise climbs up the corporate ladder, the importance of content creation becomes all the more pronounced. It’s an assumption that you will receive the same results by developing content in-house as opposed to outsourcing content writing to a team of professionals. This is simply not true.
With this thought in mind, let’s examine four statistics (as per recent research) that prove the value-add that comes with outsourcing content writing services.

1. Only 42% of business marketers think they are effective at creating any kind of content

Though “content is king”, only a small number of marketers believe they understand what is needed to create effective content. This definitely indicates a huge need for professional writing services. Without knowing about content writing, it can be difficult to develop useful content that creates good results.

A skilled content writing agency can understand which type of content can perform better in which type of industry. A content writing company can help a business decipher how to position their content and what changes the content should go through to be as efficient as possible. This can be of great value to a company that is looking to boost its effectiveness and develop a better content strategy.

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