A poorly designed app, with a difficult to use user interface can have an adverse impact on your users. These five tips can help you design the perfect mobile app that will keep your users coming back for more.
Designing mobile apps is a whole new medium and differs vastly from designing for the desktop. Here are some tips and tricks that you can keep in mind when designing a mobile app, which will delight your users.
Tip #1: Understand your medium
There are three things to keep in mind, when using mobile apps as a medium. The navigation in an app will be restricted based on screen space and the presentation of data/content. The way users interact with mobile apps are very different from their use of desktop apps. There are differences between Android, ioS and OS that can affect the design.
Tip# 2: Think about the battery life
Did you know that the functionality and design of a mobile app can have a direct impact on the battery life of the device? Several complex features or frequent bells / whistles can drain out the battery quickly. Even the constant running of background tasks can eat up the life of the battery. Pay close to attention to how the mobile app works in order to reduce the strain on the battery.
Tip# 3: Be conscious about data
Mobile apps can at time, eat up a significant amount of bandwidth and your user could end up with downloading a lot of data, without even being aware of it. As a designer, you will need to develop a data-friendly app that not only offers a great user experience, but also does not add cost when it comes to paying the bill.
Tip 4#: Remain consistent
Mobile apps come with the challenges of device and platform fragmentation. Screen sizes and resolutions can vary vastly between tablets, smartphones and smart TVs. Remember to be consistent with the UI across various device types and screen sizes.
Tip #5: The user experience in different
Mobile devices are very different from computers and so are the in-app activities. The user experience for a mobile should be different, as users search for and interact with content differently when compared with desktops. The navigation and the menus, must be taken into consideration to provide mobile users with a great user experience.
Tip #6: Do a prototype
Prototyping is a crucial phase in the process of mobile app design. A fully-interactive and quality prototype can help customers and the development team to comprehend the workflow of the app and give you better direction towards building the app.
A mobile app with a poor design and a difficult-to-use user interface can have a deep impact on app usage and user retention. Understanding the mobile medium and adhering to best practices for mobile app design will make sure that you create an experience that will keep your users coming back for more.
Got a tip on mobile app design that worked for you? Or an experience with mobile app design that you would like to share? Leave a comment in the box below and we will be happy to connect with you.
Find out how your enterprise can come up with user-friendly mobile apps. Read more about outsourcing mobile app design.
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