4 Ways Translation Services Can Transform Your Business

Translation services is not only about communication. Outsourcing translation services can transform your business in 4 unique ways. Read this blog post to find out how translation services can transform your business.

Communication does not only mean being able to give a moving sales pitch or writing a well-worded e-mail. It also means using good translation services for your written, audio and video content. Your business can thrive with business translation services. Let us discuss four ways by which translation can help transform your business.

  1. Translation can engage with a customer’s emotions

    Did you know that customers who are emotionally connected with a product /business are more loyal? Yes, this is true, as per a recent Harvard Business Review study. If your business wants to connect with customers on an emotional level, you must communicate to them in their first language. A few marketing studies have shown that customers see it as a sign of respect when you market your products/services to them in their first language. Studies have also revealed that 72% of international customers spend their time online by visiting websites in their own language. This is why translation services is an absolute must.

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10 Best Practices for High Quality Translations

Do you want to improve the quality of your translations? Use these 10 best practices for precise and error-free translations.

How do you make sure that your translations are free of grammatical errors, precise and conveys the message that it is intended to do? The answer to this question is a clear definition of your expectation to the translation service provider. When details of your product, ad campaign or technical document are translated precisely into the language of your choice, you know that you have achieved your business goals.

No one can understand your business goals or brand better than yourself. This is why it is important that you communicate your quality expectation to your service provider, at the onset of the translation project. A high quality translation of your content can help you achieve your business goals. With your business performing well in new markets, you can continue to maintain the voice of your brand, while communicating with your local audiences.

Here are some best practices that you can use to improve communication, meet quality standards and simplify translation review cycles with your translation service provider. Continue reading